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Case Study 9 – Chemistry and Advanced Materials – UK Company developing business in Japan


  • Client new to market with innovative technology
  • Client has experience of Japan, but no local help or resources
  • Wanting to build long term R&D business collaborations with a small number of particular Japanese companies.


  • Researched the market in Japan to identify potential partners
  • Evaluated short list with client and prioritised
  • Trained one of our technical team members to understand the complex technology
  • Made contact with Japanese companies on the target list
  • Introduced technology and dealt with Q&A
  • Developed relationships between Japanese and UK company
  • Facilitated visits to Japan by client
  • Supported attendance at relevant trade shows in Japan.


  • At detailed discussion stage for potential license contract in Japan